Reopening your business the smart way during COVID-19

Two months ago, businesses shuttered as Americans united to flatten the curve after the coronavirus outbreak. Now, we find our country at a crossroads. Some states are preparing to open their doors while others continue to wait out the storm. Regardless of how close you are to returning to business as usual, consider these points as you make your reopening plans in a post-COVID-19 America.


Reopening will look different state by state

Before you think about turning on the “We’re open!” sign, make sure you understand your local regulations. Stay-at-home orders and safety guidelines can vary by city, region and state, so consider each area’s reopening plan to understand its impact on your business. This will be even more important if you operate in more than one area.

“Opening will be in phases, which will differ regionally. Even within states, expect local variations based on county-by-county data,” Bill Conerly wrote in an article for Forbes. “The key elements are to monitor caseload, have capacity to handle a resurgence of cases, as well as a capability to test and trace on a much larger scale.”

Keep local plans at the forefront of your messaging as you begin to reopen. Workers

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