Calgary, Alberta, May 20, 2020- Today, Communo announced its partnership with Giflytics, providers of GIF marketing software and creative services, to help Communo members within the creative industry adopt GIFs as a marketing channel throughout North America.
Giflytics creates and measures the use of branded gifs in consumers’ lives. They create touchpoints in private conversations by giving branded gifs top search results when consumers search for gifs related to the content. Putting both local and international brands to the forefront of customer’s everyday interaction, Giflytics is providing a new way in which to manage and grow brand interaction.
Communo members will have access and discounted service through the Communo app to this innovative company to help their clients grow their gif campaigns before the rest of the industry even knows the impact gifs can have. Giflytics is a forefront technology and team that is providing branded consumer moments in one on one conversations across every messaging system equipped with gifs.
“People hate ads, but people love GIFs. GIFs are a non-interruptive way for brands to become a part of consumer conversations,” said Steven Rado, CEO of Giflytics. “We bridge the gap between brands and their consumers through analytically tracked